Y13 Assessment LR

 1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential).

WWW: Sound knowledge of the magazine CSP - industries etc. Excellent focus of BBC’s mission statement.

EBI: Q2 - reference other effects theories not just one

Q3 - More detail for top marks

2) Focusing on the BBC Newsbeat question, write three ways it helps to fulfil the BBC's mission statement that you didn't include in your original assessment answer. Use the mark scheme for ideas.

Newsbeat offers educational content through some of the news stories selected to be in the daily bulletins. 

The construction of news stories within Newsbeat bulletins also contributes to this – for example, with expert interviews adding an educational element to news packages.

3) Question two asked you how useful media effects theories are in understanding the audience response to War of the Worlds. Complete the following:

• Gerbner's Cultivation theory: useful or not useful? Why? This is incredibly useful as it reflects the way people over time genuinely believed that they were being attacked. 
• Frankfurt School's Hypodermic Needle model: useful or not useful? Why? Not useful because it is a limited theory which suggests people are passive vessels which just absorb information with no thought.
• Stuart Hall's Reception theory: useful or not useful? Why? Important because the dominant reading and oppositional reading would have two incredibly different outcomes.

4) Write a full essay plan for the 25-mark Magazines question. The mark scheme contains plenty of ideas you can use here. Your plan should include notes/bullet points addressing the following:

• Introduction: one sentence answering the original question and laying out your argument clearly.
• Paragraph 1 content/ideas: GQ - Will Welch and new masculinity and diversity (new vision). Conde Naste - big conglomerate company. Think about gender. U&G. Psychographics.
• Paragraph 2 content/ideas: Gentlewoman - editor Penny Martin modern women beliefs and ideologies. U&G. Think about gender. Psychographics.
• Paragraph 3 content/ideas: Both magazines and how they both target affluent audiences. Demographics - ABC1
• Risky business
• Conclusion: sum up your argument a final time in one sentence

5) Finally, identify three key skills/topics you want to work on in A Level Media this year before the final exams in the summer.

More on writing 25 markers.